BUSINESSES FIRST

marketing and promotional campaigns

The BID will run

High visibility marketing and promotional campaigns

to raise the local, regional and national profile of Hemel Hempstead.

Pushing more economic capital into the BID zone in the shape of new businesses, property development, visitors, employees and students.

Creative

Website

A mobile responsive website promoting businesses within the BID zone and those who are a Friend of the BID, as well as providing and updating visitors with information on events and promotions.

Exclusive

Hemel Offers

Businesses can promote their exclusive offers, promotions and events easily and for free on the Website

Multimedia

Advertising Campaigns

Across the full breadth of media channels – including radio, PR, social media and local press – will promote the BID zone as an attractive place to visit.

Exciting

Events

A host of existing annual events including the Christmas Lights Switch On & Hemel Summer Festival, plus new events such as September’s Marlowes Big Weekend.

Local

Transport Initiatives

Promoting public transport and car parking offers will encourage more new and returning visitors, longer dwell time and increased consumer spending.